Since I have been doing my Affiliate marketing I have been trying to build my email list using GetResponse. I find its a great tool and has a lot of built in functions like being able to build out landing and funnel pages. But I am finding it much more difficult to get people to opt in so I wanted to find other ways to develop a list and in my research I found Facebook messenger marketing could be a better way to go than the traditional email marketing most businesses use today.
In my research I found a free workshop that talked about Facebook Messenger Marketing and they stated a few statistics that I found quite amazing when comparing the two. I learned people actually don't like giving their emails and get tired of all the "junk mail" that comes through. So even if you do get someone on your email list the open rate is very small (1 -6%) compared to messenger marketing. Messenger marketing is instant and has an 80 - 90% open rate with anywhere from a 5-24% click through rate.
What makes Facebook Messenger Marketing so much better than Traditional Email Marketing
Facebook is the #1 most downloaded app of all time. And usually when someone downloads the Facebook app to their phone they are also downloading the messenger app as well. People don't use email like they use messenger. Emails people get to when they feel like it. And when they do open their emails they scan the headings and unless it catches their eye they may not even open it. That's why the open rate with email marketing is so low.
However; messenger is so much different in the way people interact with it. They use it to talk instantly and directly with people. As marketers this means we can market right where they are, instantly. And market to them in a way that is even more personal then in an email.
Email is crowded and people get too many emails, they are tired of opting in. Opting in to messenger is easier for the user and easier for you to build your list.
Why you should use Facebook Messenger Marketing for your Affiliate Marketing Business
As you have already heard probably the "Money is in the list". 1.3 million people use messenger every single month, and they send over 8 billion messages a day. We love using messenger more than any other app out there.
So as marketers we need to be getting in front of people where they are right this moment. And that's in messenger; they are not in their emails. As you see in the graph above the open rate and clickthrough rates are incredible compared to traditional email.
Growing a messenger list is much easier to do and the engagement you can have with your customers can result in a lot of sales for your business, no matter what your selling.
Whether your a new marketer or been doing this for a while. If your not using Facebook messenger to reach your audience your leaving money on the table or you will find making that first affiliate sale much more difficult without this tool in your arsenal.
How to get started using Facebook Messenger Marketing
If your not using messenger marketing and want to learn more I have attached two links here.
1) If you want to see exactly how engaging and easy it is to connect with your customers using messenger go HERE and start a conversation with me using messenger.
2) If you want to learn more about how to set up your messenger bot to market to customers and learn how to get over 100,000 messenger subscribers within a month I suggest you go HERE and attend this 100% FREE training workshop.
Using messenger to market to potential customers is the future. If your at all thinking about being an affiliate marketer this is a must have to ensure your success.
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